The Business of iOS App Development: For iPhone, iPad and iPod touch



Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store.

This book is written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required.

The phenomenal success of the iPhone, iPad and the iPod touch have ushered in a “gold rush” for developers, but with well over a million apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. This is the book you wish you had read before you launched your first app!

Product Features

  • The Business of IOS App Development For iPhone iPad and iPod Touch

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iOS 10 SDK Development: Creating iPhone and iPad Apps with Swift



All in on Swift! iOS 10 and Xcode 8 make it clearer than ever that Swift is Apple’s language of the future. Core frameworks have been redesigned to work better with Swift, and the language itself continues to evolve quickly. iOS 10 SDK Development is the pure-Swift approach to developing for the iOS platform. This completely revised and updated edition of the bestselling iOS guide shows you how to pull in the SDK’s enormous feature set and deliver powerful, real-world apps for iPhone and iPad using modern Swift programming techniques.

Swift is the language of the future for iOS development, and this completely revised and updated book is your guide. From the community-driven changes in Swift 3 to the overhaul of iOS’ Foundation framework to make it more “Swifty,” iOS 10 and Xcode 8 mark an “all in” commitment to Swift, and this new edition matches that commitment.

Learn not just the syntax of the Swift language but also stylish Swift, the idiomatic uses of the language, and best practices you’ll find in the wild. From there, move into developing a complete, real-world podcast client sample application-completely new for this edition-featuring Internet access, tables, touch gestures, and media playback, all with the most modern approaches provided by Apple’s iOS 10 frameworks and tools. Go beyond code to master the practices that professional developers rely on: testing, debugging, publishing on the App Store, and managing your app over the long haul. As a bonus, you’ll get a taste of cutting-edge iOS 10 features, such as the new Siri voice-command API.

Swift’s time is here. Whether you’re new to Swift or just catching up on iOS’ latest features, iOS 10 SDK Development will help you master the language and the platform.

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iOS 9 SDK Development: Creating iPhone and iPad Apps with Swift



iOS 9 gives developers new tools for creating apps for iPhone and iPad, and our new edition of the classic iOS guide is updated to match. By writing clean, expressive, and maintainable Swift code, you’ll be able to pull in the iOS 9 SDK’s enormous feature set to deliver mobile applications. In this completely revised third edition, you’ll work through an app’s entire lifecycle, from creating the project to publishing on the App Store.

iOS 9 is an exciting release for developers that fully delivers on Apple’s promises. Features long in demand are finally coming to the platform. iOS gurus Chris Adamson and Janie Clayton will get you up to speed on the latest in writing apps for the iPhone, iPad, and iPod touch.

Using the Swift 2.0 programming language, you’ll take hold of the new capabilities of Apple’s powerful new programming language to write cleaner, clearer, and more effective code than was previously possible. Starting with the basics, you’ll see how Swift 2.0 offers more power with less boilerplate code, bringing elegant error-handling and functional programming concepts to your app development.

After thoroughly exercising the language’s features, you’ll dig into the capabilities of the iOS frameworks by building a real-world app, from a simple button to a multi-screen client that cleanly handles multi-tasking, networking, touch gestures, and more. You’ll see how to adapt a user interface from the smallest iPhone to the biggest iPad, and how extensions let an app spread its functionality throughout the system.

What You Need:iOS 9 SDK Development requires a Macintosh running Mac OS X 10.10 (Yosemite) or newer. All work is done in Xcode, a free download from the Mac App Store. Running apps on devices requires an Apple ID.

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Kickstarter project 'Glide' brings drag-and-drop development to iOS apps



If you’ve been kicking around an idea for killer iOS app, but you lack the coding skills necessary to build it, you may want to check out a new Kickstarter campaign for a service called “Glide.”

Kickstarter project 'Glide' brings drag-and-drop development to iOS apps

Glide is a cloud-based service that works by taking pictures, text, and videos that you upload and building them out into an app. From the description, Glide seems like a pretty interesting and ambitious service. While it doesn’t look like Glide will allow you to create anything that requires a great deal of complexity—like a game, for instance—it does look to be a good solution for informational apps. Some of the applications that the Kickstarter page specifically points out are apps for magazines, hotel brochures, photographic stories, and museums. The folks behind Glide even point out that the service has already been used to create some award winning iOS apps such as Brian Cox’s Wonders of the Universe and The Loop Magazine.

If Glide has piqued your interest, you can head on over to Kickstarter to back the project now. You can pledge anywhere from £7 to £3,250 with rewards ranging from being recognized as a founder to early access to the beta program, one-year Glide subscriptions, and professional training on creating an app in Glide.

More: Discuss Glide and much more on iMore’s developer forums

Source: Kickstarter




iOS App Development For Dummies



If you’ve got incredible iOS ideas, get this book and bring them to life!

iOS 7 represents the most significant update to Apple’s mobile operating system since the first iPhone was released, and even the most seasoned app developers are looking for information on how to take advantage of the latest iOS 7 features in their app designs. That’s where iOS App Development For Dummies comes in! Whether you’re a programming hobbyist wanting to build an app for fun or a professional developer looking to expand into the iOS market, this book will walk you through the fundamentals of building a universal app that stands out in the iOS crowd.

  • Walks you through joining Apple’s developer program, downloading the latest SDK, and working with Apple’s developer tools
  • Explains the key differences between iPad and iPhone apps and how to use each device’s features to your advantage
  • Shows you how to design your app with the end user in mind and create a fantastic user experience
  • Covers using nib files, views, view controllers, interface objects, gesture recognizers, and much more

There’s no time like now to tap into the power of iOS – start building the next big app today with help from iOS App Development For Dummies!

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The Business of iPhone and iPad App Development: Making and Marketing Apps that Succeed



The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store.

The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

What you’ll learn

  • Analyze your ideas and competition, and identify your audience to evaluate sales potential.
  • Protect your business and intellectual property and avoid potential legal hassles.
  • Transform your iOS app into a powerful marketing tool.
  • Build synergy with in-app cross-promotion and social media, and Apple’s Game Center.
  • Utilize revenue-generating business models such as in-app advertising and In-App Purchase. Includes extensive coverage of the iAd framework and the Store Kit API.
  • Improve usability and implement effective testing.
  • Create a pre-release buzz online with Twitter, Facebook, blogs, and a dedicated website.
  • Successfully navigate the App Store submission process.
  • Execute a post-release marketing strategy with press releases, app reviews, promotional sales and giveaways.

Who this book is for

This book is for any developer looking to build a successful business selling iPhone, iPod touch, and iPad apps in Apple’s iTunes App Store. All the code examples included in this book can be downloaded from http://iphonebusinessbook.com/.

Table of Contents

  1. Seeing the Big Picture in a Crowded App Store Marketplace
  2. Doing Your Homework: Analyzing iOS App Ideas and Performing Competitive Research
  3. Protecting Your Intellectual Property
  4. Your iOS App Is Your Most Powerful Marketing Tool
  5. Social Inception: Promoting Your Apps Within Apps
  6. Money for Nothing: When It Pays to Be Free
  7. Monetizing Free Apps with iAd and Other In-App Advertising Opportunities
  8. Exploring the Freemium Model with In-App Purchase
  9. Testing and Usability: Putting Your Best Foot Forward
  10. Get the Party Started! Creating a Prerelease Buzz
  11. Keys to the Kingdom: The App Store Submission Process
  12. Increasing Awareness for Your iOS App
  13. Online Resources for App Research and Marketing

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